Social Media statistics 2011

Take a look at this infographic from Social Media News, which clearly shows social media’s staggering (and predictable) growth in Australia during 2011.

As expected, Facebook, Twitter, YouTube and LinkedIn saw strong growth in users and engagement, while interest in MySpace continues to decline.

Obligatory Facebook stat: Divide the earth’s population (6.84 billion) by the number of Facebook’s active users (800 million) and it looks like approximately 1 in 9 people globally are signed up to Facebook. A stat that mind-boggling makes  it really obvious (in case it wasn’t already!) that social media is staying, staying strong, and important to your business.

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